Conference firsts
What have you always wanted to do with your conference but
haven’t had the opportunity to do so? We can make your ideas
become a reality with innovative and creative solutions to help
make your conference a success.
Have a look at some of our recent “conference firsts” and speak
to our team about how we can create a “first” for you too.
World Parkinson Congress
Train Glasgow’s hospitality industry to be proactive and responsive to our delegates living with Parkinson’s
World Parkinson Congress, 28 September – 1 October 2010, SECCA key objective of the World Parkinson Congress was to engage
city partners to understand the needs and requirements of people
living with Parkinson’s and to adapt their services and support to
suit.
Glasgow City Marketing Bureau provided a truly innovative
solution by providing training sessions for staff within Glasgow’s
hospitality sector to understand and be responsive to the needs of
people living with Parkinson’s.
Distripress
Create a unique tartan for our association
Distripress, 30 September – 04 October 2012, SECCGlasgow City Marketing Bureau provided a “conference first” for
Distripress by creating an association tartan that delegates could
purchase, providing a lasting legacy for the conference.
European Congress of Immunology
Light up the city buildings at night with our association brand colours
European Congress of Immunology, 5 – 8 September 2012, SECCA series of “conference firsts” were delivered for the European
Congress of Immunology, to achieve the ultimate welcome for
international delegates attending the conference. These
included a City Lighting Project that involved illuminating the
iconic Clyde Arc bridge in the congress brand colour, and lighting
the exterior and interior of the University of Glasgow to welcome
guests to the President’s Dinner.
Diabetes UK
Deliver a City Smartphone App that gives us sponsorship revenue streams
Diabetes UK, 07-09 March 2012, SECCAs part of Glasgow City Marketing Bureaus strategic partnership
with Diabetes UK, a series of “conference firsts” were created for
the client, which included unique sponsorship revenue streams such
as a City Smartphone App and a 5K fun run.
Opportunities to promote a public health message were also
created, which included Healthy Lifestyle Roadshow testing stations
in Glasgow city centre and a pro-active PR campaign to raise
awareness of the disease at a Glasgow and Scotland level.